Thank you for your participation at the Study UK exhibition in Colombia in February 2018 at the AR Centro de Convenciones in Bogota.

The purpose of this report is to provide you with a summary of the event, including visitor and exhibitor feedback as well as other useful information. We trust that this report will enable you to report return on investment and assist with future decision making.

The event, targeted at the Access/Foundation, Summer Courses, Undergraduate, Postgraduate and English Language market, hosted representatives from 19 UK institutions, that positively engaged with prospective students/visitors/partners, providing the audience with information on the available academic offer in the UK.

The event attracted approximately 1,200 visitors, thanks in part to the marketing campaign and digital promotion strategies used to promote the exhibition. Alongside the main exhibition, a series of seminars were also held, with topics covered including Tier 4 Visa, Chevening and Colfuturo Scholarships, IELTS preparation, Alumni experiences, among other interesting and relevant topics of interest for visitors looking for opportunities of studies in the UK.

At British Council we highly appreciate your support, and hope that we can continue to provide valuable marketing services in terms of both our exhibitions and also our range of other targeted activities during the year. We hope to see you again at our next exhibition scheduled for late September 2018. We will be sharing information on this as soon as it is available.