UK institutions who are looking for an opportunity to run a more strategic and long-term marketing approach in Vietnam market will benefit from the Profile Development – Direct Marketing Service Package offered by British Council Vietnam from March 2014.
The package is a combination of marketing activities that helps UK institutions achieve three benefits – frequency, impact and communication of unique selling points (USP). These marketing activities will be delivered by British Council Vietnam on a 12-month basis.
Core marketing activities in the package include 1) bespoke e-flyer, 2) advertising on Education E-newsletter, 3) Education UK Guides and 4) publicity and advertising in “UK in my eyes” programme. There are optional marketing activities that UK institutions can consider to implement alongside the package to strengthen their profile.
Participation fee: GBP3,800 - This is a 24% discount as compared to adhoc purchases.
The package is offered on a first-come first-serve basis.
Please refer to the attachment below for the detailed proposal.
Please feel free to email us for any further enquiries and to submit the Application Form for this Profile Development Package.