British Council Ghana held their annual Study UK Exhibition on the 20-23 February 2018 in Kumasi and Accra.

The event targeted prospective students, parents, guardians, workers and school counselors seeking information and educational opportunities for themselves. The exhibition hosted representatives from 30 UK institutions who positively engaged with prospective students, visitors, parents and school counselors, providing them with information on educational opportunities and subject choices.

The events helped to build brand awareness for Study UK and the UK universities who took part in the events. Our direct marketing and social media campaign also provided a lot of awareness and publicity for the events.

The mini fair attracted over 2000 visitors thanks to the marketing campaign. Alongside the fair, series of presentations were delivered including a presentation on IELTS, Choosing the right University and Scholarships among others.