In March 2015, British Council Kuwait held the Allied Health Study Tour at the Sheraton Four Points in Kuwait City.

The event, themed around the Allied health Sciences opportunities and recruitment, hosted representatives from 5 UK institutions that positively engaged with prospective students, visitors and partners, providing the audience with information on educational partnerships opportunities and details on courses offered.

The aim of the tour was to increase awareness and raise the profile of the UK Allied health sector in the local market. The tour included high-level meetings with local public Institutions (Kuwait University and Public Authority for Applied Education and Training), visits to private international schools and a one evening mini recruitment fair. The tour covered all the important aspects of what UK institutions were looking for; it had opportunities to build partnerships with Kuwait University health sciences college and college of Nursing & Allied health at PAAET along with meeting with high school students at different private schools. 

The mini fair attracted over 92 visitors thanks in part to the marketing campaign. Alongside the mini fair, a series of meetings with local institutions were also held, exploring possible opportunities for working together.