The purpose of this report is to provide you with a summary of the event, including visitor and exhibitor feedback as well as other useful information. We trust that this report will enable you to report return on investment and assist with future decision making.

The event targeted the UG and PG markets in Pakistan. The exhibition tour hosted representatives from 22 UK institutions who engaged with prospective students, visitors, student counsellors, other influencers and prospective academic partners among others. The delegates provided the audience with information on a range of possibilities for higher education in UK, selection of courses, application procedures and guidance on academic and career paths.