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Call for proposals for undertaking an English Language Market Report on Thailand

The British Council and English UK produce a series of market intelligence reports for the accredited UK English language teaching sector (ELT). We are currently calling for proposals from research consultants and authors to undertake a report on Thailand.

This will be the 11th report in our series of comprehensive market studies which aim to support British Council accredited institutions in recruiting students from overseas markets. Each one focuses on a key new, emerging or changing market and aims to assist accredited ELT institutions in building closer connections with, and promoting their products to, potential students and their influencers, overseas partners, educational tour operators and other stakeholders. The reports are available for accredited English language centres on the English Agenda website. English UK members can download previous reports through the member’s area of the English UK website.

There is a need for ELT-specific market information and it is hoped that these reports will help accredited institutions to gain insights into how the education market works in the target countries. The reports will assist institutions in building closer connections with, and promoting their products to, potential students and their influencers, overseas partners, study abroad agents, educational tour operators and other stakeholders.

The reports are co-funded by the British Council and English UK.

We are currently calling for proposals from research consultants and authors for undertaking a report on Thailand.

Action Required

If you are interested in working on this project, please contact Tom Poole, Destination UK Promotion Manager, ELT, British Council - tom.poole@britishcouncil.org to request the brief for consultants. This brief outlines the research objectives, report structure, expected outputs and timeframe. Or for further information about the reports contact Tom Poole or Roz Rozidor, International Manager, English UK - roz@englishuk.com; +44 20 7608 7963.

Your proposal should cover details of your experience, knowledge and understanding of the market for English language courses in Thailand, your suggested methodology and your availability to undertake the report within the required timescale.

Proposals should be no more than 500 words long. The deadline for receipt of proposals is Friday 28 July 2017.