British Council Turkey recently held their Study UK School Visits in Turkey in March 2018 in Istanbul, Ankara and Izmir.
In a very competitive market, the knowledge of universities beyond Oxford, Cambridge and London is limited. School Visits therefore provide a valuable opportunity to raise the profile of the UK Higher Education Institutions, among students attending these schools in particular. The event, targeted to promote the UK HE undergraduate programmes, hosted representatives from 16 UK institutions in Istanbul, 10 UK institutions in Ankara and 11 UK institutions in Izmir. The event allowed positive engagement with high school students and their college counsellors and teachers providing the audience with information on educational opportunities in the UK.
The series of visits attracted over 2,000 visitors with thanks to the cooperation of college counsellors at a number of well-regarded Turkish schools.
To support the UK institutions’ work and meet the demand from Turkish schools, we offered visits to Koc School and Saint Joseph French School in addition to our original offer for free of charge. It was the first time that we visited a French school in our history. Izmir leg was added to the programme due to high demand that we received from the schools in this city. Izmir visit was beneficial to the UK institutions as it provided an opportunity for them to make contact with schools beyond Istanbul and Ankara. As part of the school visits, the UK institutions received a market briefing on the Turkish higher education market on 5 March.