In November 2015, British Council Jordan held their annual Education UK exhibition at the Landmark Hotel in Amman.
The event, aimed at the HE/FE/Schools market, hosted representatives from 34 UK institutions, that positively engaged with prospective students, providing the audience with information on educational opportunities in the UK in addition to subject choices. The event attracted over 1600 visitors thanks in part to the strategic and tactical marketing campaign alongside the main exhibition, a series of seminars were also held, with topics covered including Visa assistance etc.