In July 2016, British Council Cyprus held their annual Education UK Clearing exhibition at the Hilton Cyprus Hotel, Nicosia.
For the first time the British Council organised the summer Clearing exhibition for early July, instead of late August as in previous years. This decision was based on feedback collected by UK delegates indicating that recruitment during the clearing period mainly comes from public school graduates with “apolyterion” rather than with A levels - Thus, early July is the preferred scheduled date, that time being when the apolyterion results are released.
The event, target was around clearing vacancies for September focussing on HE and FE markets and hosted representatives from 41 UK institutions, that positively engaged with prospective students, visitors and partners, providing visitors with information on study options available to them.
The event attracted around 350 visitors during one afternoon, thanks in part to the media and marketing campaign which covered main communication means including Radio, printed, digital and Piza billboards.
Alongside the main exhibition, a series of pre-departure presentations for students going to the UK in September were delivered by individual UK institutions and the British Council. The event was sponsored by UNITE STUDENTS and IELTS.