British Council Bulgaria held their Education UK exhibition in Sofia on the 25th October 2014.
The event, targeted at HE market, hosted representatives from 25 UK institutions and provided opportunities to engage with prospective students, visitors and partners. The Exhibition attracted over 1,200 high quality visitors due to the extensive and precisely targeted marketing campaign and also media interest, where some 49% of visitors strongly agreed and another 35% agreed that ’this was a high quality event’. The event was featured in the news bulletin of the Bulgarian National Television.
We managed to reach an even wider audiences by live streaming 15 presentations by exhibitors. These were watched by people from across the country. The presentations programme can still be found on the British Council Bulgaria website. Recordings of the presentations are still available to watch and we aim to keep this online content available for a year.