Webinar: the emerging market of Bangladesh

British Council Bangladesh will organise a webinar on 19 January 2015 to share insights into current trends and developments of Bangladeshi students’ interest in studying abroad. The main content will include employment and education status, interest areas, preferred study destinations and important factors impacting the choice and decision making process for students in Bangladesh. We hope this webinar will help the UK sector gain an overview of the Bangladesh market from which they can further develop their individual marketing strategies.
Date: Monday 19 January 2015
Time: 10.30 a.m. - 11.30 a.m. (UK time)

We would like provide you an informative presentation on:

Demographical factors such as,
- Age: which age groups are applying to study abroad?
- Occupation: employment and education status of applicants.
- Interest areas: preferred study options, courses, modes of delivery, subject preference for students.
- Current level of study: types of undergraduate and postgraduate courses students chose to study
- Important factors that affect student decision making: such as quality of programmes, cost to students, recognition of the awarding body, ranking of the institution among other factors.
- Sources of information: preferred sources of information for students, e.g. British Council, Agents etc.

Overseas experience of students
How many students have already travelled or studied overseas? Which was the last country of study? What was their previous level of study? Did their parents also have study overseas?

Preferred delivery method
What delivery method do students prefer while obtaining an overseas qualification?

Transnational Education in Bangladesh
Update on transnational education in Bangladesh, policy and regulatory update on Cross Border Higher Education in Bangladesh.

Factors affecting student decision making
- Competitive countries other than UK considered by the students
- Sources of overseas study information
- Online behaviour of students

Visas
- Important visa issues to consider by students of Bangladesh during application process

The above findings will provide insights on
- The interest and inclination of students towards UK education
- Preferred subject areas of Bangladeshi students
- Decision making process and influencing factors
- Student interest towards online marketing or digital offers

We can also provide city- wise (Dhaka, Chittagong, Sylhet) statistics (if required).

At the end of the presentation there will be time for participants to ask questions. Participation fee is £80+UK VAT for each participant

Presented by:
M Jahir Uddin
Project Manager- Services for International Education Marketing (SIEM)
British Council Bangladesh