Introduction:

The Study UK China Counsellors Conference aims to build connections and strengthen collaboration between the UK Higher Education Institutions and counsellors across China. UK higher education institutions are invited to participate in panel discussions and deliver presentations at the event in November 2024.  This year there are about 400 international school counsellors participating the conference across China.

With over 154,000 Chinese students currently studying a higher education programme in the UK, this conference will provide UK higher education institutions opportunity to introduce themselves, increase brand awareness and promote relevant programmes amongst a key group of student influencers in China.

Background:

In China, agents and high school counsellors play a vital role in guiding students through their overseas education decision-making process. These counsellors are the front-line representatives for UK education, supporting the recruitment of quality Chinese students and are closely in touch with market sentiments.

Through this conference, UK Universities will have the opportunities to:

  • Stay informed on the latest UK policy updates and the potential impact on student recruitment in China market.
  • Participate in discussions with industry experts and frontline peers;
  • Engage in face-to-face networking with counsellors and international department representatives in state schools;
  • Hear about updates and developments from other universities and industry leaders;
  • Understand the needs from the counsellor in the market;

Benefits for the speakers and the institutions:

  • Promote the advantages of UK universities to key partners.
  • Raise your institution’s profile amongst new and existing counsellors in China.
  • Establish new connections with quality schools and counsellors.

British Council Study UK China Counsellors Conference:

The British Council would like to invite UK higher education institutions to participate in panel discussions and presentation sessions. The arrangement is as below:

Conferences

Date*

Time (Beijing)

Location

Audience

Conference 1

31st October 2024

1330-1830

Beijing

North China

120

Conference 2

8th November 2024

1330-1830

Chengdu

South west  China

80

Conference 3

12th November 2024

1330-1830

Shanghai

East China

120

Conference 4

14th November 2024

1330-1830

Shenzhen,

Guangdong

South China

100

 
Draft Agenda:
 

Time

Programme

Presenters needed

13:00 - 13:30

Registration and networking

Warming up video will be played

All

13:30 - 13:50

Welcome speech and Study UK trend

Study UK, British Council

13:50 - 14:20

The United Kingdom (UK), an impressive country to study and live. (lively and active warm-up atmosphere, e.g. Q&A or game)

- A joint presentation or Q&A from 2 or 3 speakers from UK higher education institutions

-Introducing the UK Culture and life in the UK. Self-designed format is welcomed.

 

14:20-14:50

How to choose the most suitable UK Universities (panel discussion)

- Three or four speakers from UK higher education institutions

- The character and strength of the UK universities

 

14:50 - 15:10

How to choose right subjects for the students of liberal arts?

-2 speakers from UK higher education institutions

- The suitable subjects to choose

-What preparation do the students need to take

15:10 - 15:40

Tea break and networking

All

15:40 -16:00

IELTS briefing

 

Colleagues from Exam team

16:00-16:30

Certified subjects by UK Industrial associations

 

-One speaker from UK and one from Professional Awarding body (ACCA, CFA, CAA

- The value of the certified subjects

- The linkage to the career development

16:30 - 17:00

Any topics you can suggest which you think are useful for counsellors

Self-defined appealing topic to share with the school counsellors (British Council will review and make the appropriate arrangement

17:00 - 17:40

Q&A

4-6 UK institutions reps will be invited on the stage to answer questions raised by counsellors

Note: speakers from UK institutions who are based in China and speak Chinese are preferred. Speakers who can attend events in all four cities will be given priority.

The final speakers will be voted by school counsellors in China. There will be one candidate on the waiting list for each session.

Please note that participating UK universities’ contributions should be from a general perspective and represent the whole of UK higher education, not only promoting their individual universities. Speakers are expected to cover the topics generally but can use examples from their university to illustrate broader points.

Mandarin Chinese will be the main language used at the conferences, to ensure high quality engagement and build trust between UK HEIs and Chinese counsellors.

Please fill in attached registration form