Indonesia marketing competition: A New Age Branding - A Challenge to Engage with Customers

The British Council Indonesia  invites expressions of interest from UK Universities & Further Education colleges, training providers and Skills Academies to participate in a sponsorship with Indonesia Marketing Competition (Imotion) organised by The University of Indonesia which will be held in Jakarta, on 12 –14 November.  The committee offers special privilege of additional sponsorship benefit only for UK Institutions, Further Education colleges, Training providers and Skills Academies  to hold an Information Session (duration 45 to 60 minutes) during the event. Please be kindly informed that the sponsorship slots and availability are limited. 

Background

Indonesia Marketing Competition (Imotion) is a nationwide competition consisting of marketing plan and marketing debate. The participants are various from mostly all islands in Indonesia. Imotion was established in 2005 aiming to foster student's ability in critical thinking and creativity through debate and marketing plan. Imotion 2012 is under supervision of MSS (Management Student Society) Faculty of Economics University of Indonesia. This year Imotion 2012 collaborates with Astra BMW Indonesia in marketing plan competition to dig student's creativity in planning marketing strategy of BMW product to the youth market.

Objectives

1. To promote critical thinking to the students through marketing debate competition
2. To be the most updated event that discusses the hottest issues in marketing
3. To foster students' creativity and analysis ability in creating the most effective marketing strategy
4. To provide a competitive event for students who have interests in marketing