Offer 1: Scholarship Promotion
For Indian students looking for opportunities to study abroad, having a scholarship is an important aspect. Apart from financial aid, scholarships are considered as an indicator of academic excellence that strengthens the students’ profile. Given below are some statistics on number of Indian students looking for a scholarship. This data has been collated over the last year from students that attended British Council events and briefing sessions:
- 20% of the students who attended Education UK exhibitions in November 2015 and February 2016 are looking for scholarships as a source of funding
- Based on the enquiries received at our centres 37% from Chennai, 40% from Bangalore and 26% from Delhi are looking for scholarships
In order to create an online brand presence, having a digital engagement that can be implemented will help with your recruitment strategies and kick-start your recruitment activities for 2017-18. We have designed a digital campaign to promote scholarships which can be tailor-made to suit your institutional requirement.
Promoting your institutional scholarships online through a targeted campaign will enable your institutions to gather interest from potential students at an early stage. You can build a pool of prospective students, thus increasing the probability of conversions.
Offer 2: Promotion of postgraduate courses
Promote your postgraduate courses via a specially designed tailor-made campaign. We aim to create a platform where UK institutions can still reach, engage and generate leads* in a cost effective manner. This digital campaign is aimed at helping you promote your popular as well as niche postgraduate courses along with introducing new courses as well as generate interest for 2017 intake. Since most institutions will travel to India for exhibitions and other events, this campaign can be a pre-cursor to your face to face interactions. Given below are some statistics from HESA and British Council events:
- In 2014-15, 65% Indian students enrolled for a postgraduate course compared to 35% who enrolled for an undergraduate course (Source: HESA)
- 39% of students who visited Education UK exhibitions in 2015-16 were looking for a postgraduate course, while 18% students were looking for an MBA
* To generate leads from the campaign, institutions will need to provide a landing page with an enquiry form.
To view the complete offer and the pricing please download the file below.
To subscribe to the packages or to know more, contact Apoorv Aphale and Shruti Khanna before 20 September 2016.