With the recent revamp in our contact database, we launched our premier Student E-Newsletter in Colombia in April 2016. After the successful launch of the first edition, we would now like to invite UK Education Institutions to take up this promotional opportunity in the 2016 editions.
Your advertisement can be a brief highlight about new courses at your institution, scholarships being offered, promoting new sessions or specific subjects, articles on your campus, offers for international students and local events or opportunities to meet your staff in country. The next few issues will be released in June, August, October and December 2016.
Please see the 'Student Newsletter promotion - Colombia 2016' document below to see the different designs of ads that can be taken up by an Institution, cost of advertising and other important details.
A sample of the April 2016 newsletter is given below for reference.
Objectives of the E- newsletter are to:
- Provide UK institutions an affordable option to increase its brand awareness in Colombia
- Provide UK Institutions an opportunity to increase digital audiences through increased hits/ followers/ visitors on websites and social media channels
- Provide UK Institutions a consistent and remote and digital medium to engage potential students in the Country showcase UK and promote it as the best international education destination choice
- Increase in-country UK promotional and marketing efforts
Reach:
E-Newsletter will be sent to our students databases registered via VRS from local Exhibitions and other student facing events. After release to the databases, the newsletter will be promoted on our social media channels: Facebook and Twitter.
NB:The newsletter will be released on bi-monthly for 2016 subject to changes in 2017.
Please send your expressions of interest for the upcoming issues via email to: siemcolombia@britishcouncil.org, according to deadlines specified on the 'Student Newsletter promotion - Colombia 2016' document below.