Digital decision making becomes stronger, especially amongst the young people all around the world. By following this trend British Council expands its digital products globally, including Azerbaijan. We communicate with our audience through different digital channels and we feel how the engagement becomes stronger. In digital media more you give more you are demanded for engagement. It is worth to mention that about 70% of the British Council events participants in Azerbaijan learn about our activities through internet.
In this environment we would like to offer digital promotion opportunities to the UK institutions. Here are several possibilities that could help you to reach Azerbaijani students more rationally.
1) Realize your e-mail campaign with us
- More than 8 000 subscribers that attended our event last 2 years;
- Classified subscribers according to their attendance at different events;
- Possibility to send your e-mail shot eg. 3000 or 5000 subscribers;
- Special rate is offered if you plan to do more than one e-mail shot per year;
- Detailed report is presented in the completion of the e-mail shot from the campaign monitor system.
2) Don’t miss your chance to have advertorial on the EducationUK website
- Most part of the content have been translated info Azerbaijani;
- Local content is added to the website time to time;
- Regularly 2000 website visitors per month from Azerbaijan;
- Possibility to have your advertorial in Azerbaijani on the website;
- Possibility to have your web banner on the website.
3) Promotion opportunities through global EducationUK Facebook page
- Targeted only Azerbaijani users of the Facebook;
- For example if you have scholarship for Azerbaijani students this is a great tool to reach them through the reliable page;
- Possibility to do promo campaign for more than one country with one post.
4) Opportunities are limitless – Competitions, Surveys, Campaigns
- Online competitions;
- Being part of the newsletter includes information other institutions;
- Interview with your alumni for the Education UK web page for local mass media;
- Behavioural and different kind of surveys;
- Different campaigns on social media.
We have complex approach that could help to you reach more audience, get more engagements and increase your brand awareness. Our online resources are reliable in Azerbaijan so let us make you digitally stronger in Azerbaijan!
If you are interested any of these opportunities please feel free to contact us for prices and other details!
British Council Azerbaijan
Ilham Yusifov
Education Officer
ilham.yusifov@britishcouncil.az