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Update: Last chance to register for bigger reach: Study UK digital campaigns India: Promote your courses to our targeted, exclusive and authentic student database
UK institutions are invited to participate and showcase their offers, courses, scholarships, career, and placement support, international student support and campus safety measures through these campaigns. To ensure you are reaching a relevant audience, we send the campaigns only to students who have registered with us 2019 onward, which includes audiences from across our fairs and webinars and the many virtual events we held last and this year.
Critical to maintain your digital edge in the competitive Indian market – be seen with a trusted brand, communicate effectively with a high-potential audience, maintain exposure for your brand as India readies to open up its international student market.
Campaign period is open till
E-shot: 15 March 2022
Facebook: 15 February
E-shots
You can either choose to reach PG or/and UG all students or select level and field of study from below list of most preferred subjects and subjects growing in popularity in India –
Postgraduate
Field of study |
Approx Reach |
Price in GBP |
(excluding UK VAT) |
||
All postgraduate |
9600 |
1600 |
MBA and Business & Administrative Studies |
3735 |
810 |
Engineering & technology |
2515 |
610 |
Computer & mathematical science |
1655 |
460 |
Health & Medicine |
1190 |
380 |
Applied and Pure Science |
1340 |
405 |
Creative Arts & Design |
875 |
320 |
Law |
595 |
270 |
Humanities |
1320 |
400 |
Undergraduate
Field of study |
Reach |
Price excluding VAT |
All undergraduate |
4200 |
885 |
Business and Administration studies |
1000 |
345 |
Engineering & technology |
1215 |
385 |
Computer and mathematical science |
975 |
340 |
Creative arts & design |
505 |
250 |
Health & medicine |
635 |
275 |
Social studies & communication |
540 |
255 |
Law |
375 |
375 |
You may also sign up for boosted Facebook campaigns to complement the e-shots.
Facebook campaign details-
Facebook Estimated Daily Reach (based on Boost amount shared over 2 posts) People who liked Study UK Facebook page and their friends |
£450 (£100 boost) |
8.8K – 25K reach |
Each post will run for a period of 2 weeks and the boost amount split between posts |
- Why should you sign up for this campaign?
- Be visible and gain exposure with the British Council and Study UK brands which are highly trusted and renowned in the local market. Make the most of the British Council’s reputation by appearing on British Council owned platforms, especially during a time which has made physical visits and interactions challenging.
- Start building a pipeline of student interest for your 2021/22 intakes.
- Campaigns are designed to have targeted and focused impact across the pan-India market.
- Flexibility in designing and messaging to ensure we are responding to market needs. The india team will advise on content and messaging to ensure they are market-appropriate
- Multiple platform engagement campaign to reach wider audiences.
- Ideal for remote marketing activities where you are unable to travel to meet your audiences.
- You can also use an online form to collect student information if students are interested to share it. Please ensure to follow UK GDPR clause if you are using online form to collect data.
Cancellation Policy
At 50 per cent of the total campaign cost for withdrawals received between 14 to 30 days of registration
At 100 per cent of the full cost for withdrawals received after 30 days of registration
Action Required
Kindly fill up this form to sign up.
Campaign period: 10 January 2021 to 15 March 2022.
If you have any query, please write to deepika.baruah@in.britishcouncil.org