British Council Korea is promoting the opportunity for interested UK institutions to raise their profile, and chances to build partnerships, though advertising in conference handbooks destined for 300 international offices at universities and colleges. A fully dedicated page will be provided for the interested UK institution to promote their qualifications and partnership programmes. Two sets of handbooks are to be published, for the Annual Conference of the Korean Association of International Educators and the Autumn Workshop of the International Office of Colleges that attracts up to 300 international educators over three days.